April 27, 2009
Is Email Marketing A Worthwhile Means For MLM?
With email filters, spam arrests, and simply tons of unsolicited email, is email marketing a good choice to effectively fill your pipeline in your network marketing business? The answer to this question, in my opinion is "Yes, but."
I remember back in about 2001-2003 putting approximately 600 mlm email leads into my autoresponder and enrolling a minimum of 6 people a month into my MLM company. Today, if you had 100 times that many email leads, you may get a smattering of prospects, and maybe, maybe, one recruit. It is true that times have changed, but that doesn't mean that email marketing is dead.
One colleague of mine from California literally cannot keep up with the large number of prospects inquiring about her program. She is signing up 10 – 15 people per month into her program which costs about $1300 to start. Eighty percent of her efforts are wrapped up in email marketing. She has gone through the learning curve and is what I would call, a professional email marketer. How many emails does she send? About 1 million per month.
If there is one thing that is different, it is Numbers. With the explosion of technology, texting, and social networking, to have any kind of results you are going to need greater numbers to get results today. With the millions and millions of emails circulating on a weekly basis, you need massive numbers to get results.
To bring this to a conclusion, is sending out thousands of emails still worth your time and money for building your affiliate business? You bet. You have to increase your capacity and get more numbers of MLM Email Leads you are bulk emailing. Marketing with Email is still getting results for affiliate offering.
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